Round Table Brewery
I manage and design social media content for Round Table Brewery, creating graphics, Reels, and TikToks to keep the brand fresh and on-trend. I also develop ad campaigns that drive traffic to events and help build a stronger community around the brewery.
Client
Round Table Brewery
Year
2025
Type of work
Social Media + Content Creation
RESPONSIBILITIES
Graphic Design Video Editing Content Creation
OUTCOME
When it comes to creating social content, I stay on top of TikTok and Instagram trends, adapting them to fit the brewery’s brand voice so the content feels both current and authentic. I translate trends into concepts that highlight events, new beer drops, or behind-the-scenes moments, making sure they connect with our audience. I track which formats, captions, and styles get the most engagement and conversions, then refine the next round of content based on real results. Each campaign builds on the last. The goal is to create content that’s fun, trend-driven and drives people to the brewery.